On Wednesday and Thursday, April 27 and 28, the American Conference Institute is offering an Advanced IP Forum for Advertising Counsel. The event will be held at the Helmsley Park Lane Hotel at 36 Central Park South in New York City.
Day one begins at 9:00 a.m. and ends at 5:15 p.m., day two begins at 9:15 a.m. and the conference adjourns at 4:30 p.m.
As companies increasingly focus on the use of cutting-edge advertising strategies to reach consumers, a new minefield of intellectual property risks has arisen, presenting complex and changing issues. Many of the latest trends in marketing involve multipronged campaigns that combine traditional media with the use of new platforms, incorporating multiple web domain names, interactive social networking pages, and mobile text messaging promotions. This program will offer expert, detailed knowledge allowing participants to directly review their company's marketing practices.
Among the speakers are Steve Caldwell, senior counsel, The Procter & Gamble Company; Sally L. Davis, corporate counsel, S. C. Johnson & Son, Inc.; Ndidi Oriji, counsel, legal affairs, NBC Universal; Asim Khan, counsel, Samsung Electronics; Brent Sanders, associate general counsel, Microsoft Corporation; and Paul W. Garrity, partner, Sheppard Mullin Richter & Hampton LLP.
For information, visit CLE Events on The Metropolitan Corporate Counsel website at www.metrocorpcounsel.com.
To register, visit www.AmericanConference.com/advertisingIP.