Recently by Andrea L. Calvaruso
Technology
Balance And Clarity: The Emerging Guideposts In Social Media Policy-Making
Editor: What criteria should a company’s media policy follow? Mon: There is no one-size-fits-all social media policy, and some companies even have different policies for different activities. What’s appropriate for a policy that governs employees who engage in social media on a...
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What Is A New gTLD And Why You Should Care: A gTLD Primer For Brand Owners
Perhaps hoping it would never come to pass, you are likely one of many who is not yet conversant regarding ICANN’s[1] new generic top level domains (“gTLDs”). A recent survey by Melbourne IT Digital Brand Services discovered that even most trademark attorneys do not have a true...
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